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Mega Influencer Jeneé Naylor Shares Her Style Essentials, Including a $15 Lipstick

The Expert Edit features interviews with specialists about the products they swear by in their chosen field. For the latest installment, we spoke to fashion and beauty expert Jeneé Naylor about her fashion product recommendations and must haves for maintaining a great wardrobe.

You can't talk about influencers without mentioning Jeneé Naylor. If you're an OG fan like me, you may know her as "High Low Luxxe," the alias under which she creates innovative fashion content, often mixing high-end finds with more affordable pieces. She can sport every outfit combination from a $30 pair of pants from Mango and a Loewe bag to H&M shorts and Yves Saint Laurent sunnies - the "ultimate high-low mixer," as she says. Although her coveted blog still holds this name, Naylor has evolved into one of the most sought-after voices in fashion and beauty, thanks to her decision to leave a career of fashion retail in 2019. Just a little over five years into full-time blogging, she's amassed a following of nearly 1.2 million supporters across her blog, TikTok, Instagram, YouTube, and most recently, her podcast "Style Unlocked." And she's achieved it all by drawing on her natural inclination to share.

"I always worked in retail in some capacity, but I also just liked sharing," she says. "If you saw me in the mall and you liked my pants, I would tell you where they're from and how much they cost; I love helping people, I love promoting people, and I love elevating people." Naylor's helpful nature has granted her access into some of the industry's biggest rooms, from hosting live shopping events with brands like Hanifa and Nordstrom to designing a collection with Target (the two retailers being her former places of employment).

The biggest fashion tip I always share with people? Loving everything in your closet. [...] If you have things that kind of work, it just gets harder to get dressed because you're working overtime to make that one thing look good; if you have two blazers or dresses that you love, it becomes easier to get dressed.

In a world full of endless trend cycles and short-lived fads, the St. Louis native credits her success to her lasting bond with her community. "Anytime I need motivation or creativity, I go live because I get to connect with my audience; the reason I do what I do," she explains. "I value natural community and ensure that I'm taking care of people in any room I enter, and they take care of me, sending opportunities that I'm typically not looking for and they just make sense. My audience cheers me on, so everything feels like the right place, the right time." And with this ethos, the creator couldn't be more aligned with her purpose.

Her mission is affordable luxury, debunking the myth that great style and luxury experiences are out of reach based on one's income. Through her relatable content that includes product reviews, GRWMs, and a slew of editorial-level photoshoots to admire, she shows her audience that you can have the finer things in life, regardless of your tax bracket. It starts with building a capsule wardrobe you love. "The biggest fashion tip I always share with people? Loving everything in your closet," she says excitedly. "And I know that sounds impossible, but if you really think about it when you are purging things or going through different seasons, no matter what it is, you should really love it. If you have things that kind of work, it just gets harder to get dressed because you're working overtime to make that one thing look good; if you have two blazers or dresses that you love, it becomes easier to get dressed."

Ahead, Naylor shares more brilliant tips for finding (or rebranding) your personal style, her favorite fashion and beauty purchases, and the white tank top she can't live without.



from POPSUGAR Fashion https://ift.tt/jB48g5r
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